Satico's Parent Teacher Store


The Satico's Story

Satico’s roots go back to 1917 when P.A. Tierno, the grandfather 
of Rob Salamida opened a luggage and leather goods store on
Court Street in Binghamton, NY.  In 1941 another Tierno retail
enterprise selling cameras and gifts opened on Endicott’s
Washington Ave.  This store included Rob’s father, Dominick,
along with a technical partner Jerry Colonna.  The store took the
name SaTiCo’s from their names. After the end of WWII, the store
moved a few doors down to its present location and the partnership
dissolved as Dominick went to work at IBM and Jerry moved to
Arizona.  Returning from the war Rob’s uncle, Andrew Tierno,
took over the relocated store for the next 40 years.  Rob Salamida,
who began bottling his State Fair Spiedie Sauce in 1976, soon after
bought the store that he had also worked at since he had been in
the eighth grade. 

The Parent Teacher Department Rob began teaching business classes in 1978, first at BOCES and then as an adjunct professor at Broome Community College.  Fully appreciating the fact that education is essential for everyone, he took notice of some job applicants at his spiedie bottling facility that could not read enough to fill out the application form.  In 1991 after discussing this issue with several educators he saw the need to offer educational materials for both teachers and parents of troubled students. Within a few months he replaced an entire floor level of party decorations and favors at the store with the latest educational books, tools and materials.  To quickly learn the educational industry he went to the national trade show and met with many entrepreneurial teachers who had gone from the blackboard to drawing board producing their well-worked teaching materials.  Word of the new department spread quickly and as the cases were being unpacked many teachers came in just to see the vast array of materials.  Today people come from out of town and out of state to see the one of the largest selections of teaching supplies.

The Common Core Tutoring Center In June of 2012 a magazine article about tutoring gave Salamida the idea to start an in-store tutoring program that would be based on the new testing standards.  Unlike the “kitchen table” tutoring industry, the effort at Satico’s is based on tutoring modules that are developed by local certified teachers who have first-hand experience and knowledge of what is vital for students to advance in their appreciation for the new course materials.  Having interviewed over a hundred educators and selecting the most qualified for the actual writing of tutoring materials, a strong effort was also being made to find the very best tutors to ensure the success of the initial idea.   Satico’s will offer common core tutoring modules for the classroom subjects of Math, English/Language/ ? and.  The tutoring method will be made with two 50 minute sessions per week for a consecutive four week session.  There will be no more than four students per tutoring session in order to focus on the individual student’s needs and progress.